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*The following is excerpted from an online article posted on eMarketer.
Younger internet users are spending more time on social apps this year, according to a May 2018 survey from social video marketing agency VidMob.
And no one more so than Gen Z.
Of the 1,000 US internet users surveyed, more than half (56%) of Gen Zers, ages 16 to 24, said they had increased their use of Snapchat in the past year, and another 55% of respondents said they are using Instagram more.
And those weren’t the only mobile apps where usage increased. The largest share (59%) of Gen Z respondents said they use their YouTube app a lot more than they did a year prior.